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Objective:To investigate the knowledge effect and its influential factors in equivalent information circumstance.Methods:Using commonsense knowledge as experimental material, we explored knowledge effect through two experiments in the context of equivalent information, and examined the influence of interpersonal familiarity, feedback and motivation on the knowledge effect.Results:In the context of equivalent information, subjects were influenced by knowledge effect; Interpersonal familiarity, feedback and incentive had no significant effect on knowledge effect, but the interaction between feedback and incentive was significant.Conclusion:Equivalent information is not the necessary condition of knowledge effect. It seems that feedback effects knowledge in the form of"latent learning". Furthermore, the feedback and incentives information can obviously reduce the level of knowledge effect deviation.
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